Ever get the terms “brand” and “branding” mixed up? Or maybe you just assume they are the same thing? If so, you’re not alone – there’s a common misconception that a brand and branding are the same things. While the two go hand and hand with one another, they are actually completely different things. Here’s […]

Branding, Entrepreneurship

Brand vs Branding | A Definitive Guide

When thinking of how to grow your business, GIFs probably have not crossed your mind, but why? Having your own branded GIFs can be so much more than just a set of cute decorations to use in your IG stories. Believe it or not, these “decorations” can be used strategically for your business and personal brand.


How to Use GIFs in Your Marketing to Grow Your Business

⠀ I’ll let you in on a little secret: roughly 50% of my income over the past year has been a direct result of my DM strategy. If you aren’t connecting with your ideal clients in the IG DMs, you are seriously leaving a huge chunk o’ cash on the table. The DMs are the […]

Instagram, Sales Tips

A Step-By-Step Guide to Selling in the Instagram DMs

Let me tell you, my first $5,000 Month was by FAR the most exciting month in my business. Making $5,000 each month as a result of something I built from the ground up hardly even felt possible for me at first – after all, why would someone want to pay ME to help them when […]


How to Hit Your First $5K Month in Your Online Coaching Business

  Ever feel like you’re talking to “crickets” when promoting your offerings? Maybe you think you just need a better marketing strategy. Or if you “just had a bigger Facebook Ads budget” you would start reeling in those sales left and right. The truth is, you can have the biggest ad budget in the world […]


How to Create a Profitable Online Course in 4 Steps

It’s no secret that in 2020, the Instagram algorithm isn’t nearly as generous as it was 4 or 5 years ago. That being said, it takes a little more effort on our end to grow an Instagram account than just posting frequently and using hashtags. Here is everything you need to know to grow your […]

Entrepreneurship, Instagram, Social Media Tips

How to Organically Grow Your Instagram in 2020 (for Entrepreneurs)